My upbringing was somewhat unique, as I grew up on a vast rural property in Alberta, surrounded by a plethora of pets. My profound affection for animals became evident when, at the tender age of 3, I bestowed the name "Kitten" upon my beloved horse.
As a serial entrepreneur, just out of University, I established one of Canada’s oldest and most prominent casting studios for film and TV. I dedicated two decades to the film industry until 2010 when I made a resolute decision to follow my lifelong passion and dedication to animals. This led to the birth of Apawthecary Pets, a brand now cherished across Canada for its all-natural, plant-based pet products.
My aspiration was to extend my reach to animals globally, which led me to sell the company to a larger corporation in 2019 with the promise of achieving my global ambitions. Unfortunately, that partnership didn't yield the desired results, leaving me with a yearning to make a real impact on the well-being of animals.
I was fortunate that numerous companies actively sought my expertise, and I ultimately found the perfect fit with the remarkable team at FurBabies Pet Products. Our shared philosophy emphasized natural, synthetic-free, and additive-free solutions for pets, prioritizing pet health over profits.
With FurBabies, I once again found myself able to share my extensive knowledge of plant medicine in the context of pet care, reigniting my passion for making a difference.
My insatiable thirst for knowledge was always evident especially when it came to animal care. I voraciously absorbed information on plant medicine and its application to animals, and today, I am widely recognized as an expert in this field, even though I humbly avoid the title, preferring "Huge Animal Lover" or "Well-Versed."
My home has always been a haven for animals, and I have steadfastly upheld my commitment to using only the highest-quality ingredients in the products, as I applied them to my own cherished pets. Every product underwent meticulous scrutiny, from sourcing top-quality suppliers to adopting sustainable packaging. I firmly believed that if I wouldn't use a product on my own pets, it had no place in the market.
To date, I have played a pivotal role in enhancing the quality of life for thousands of pets and remain unwavering in my quest for knowledge. A recent discovery came when I learned about the benefits of incorporating mushrooms into pet care, driven by my personal experience with Diesel, my beloved fur baby who battled spleen cancer. The inclusion of drops, treats, and Turkey Tail mushroom powder extended Diesel's life by 18 months and facilitated a peaceful, veterinarian-free passing at home.
My dedication to finding the purest remedies for my human family extended to my animals upon realizing that these remedies could also benefit them. As a result, I delved into understanding the potential of plant-based materials for animals, distinguishing which were safe and beneficial. Numerous pet owners have reached out to me seeking support for their aging pets, and I joyfully spend my days assisting these pet parents in caring for their furry family members.